Season 4 Episode 7

Girls Best Friend or Foe – synthetic diamonds.

Worth is relative to how much you can sell something for. A house for example can generally be purchased and then resold fairly soon, for approximately the same selling price, all conditions same. However, try selling a knock off of a brand or clone of any item and how much can you sell it for.

So what does this have to do with synthetics diamonds.


  • Synthetics
    • Pricing in 30 years what is your diamond worth
      • History
        • Shows that with time production efficiency increases and costs to produce decreases along with competitors entering into the market
        • Synthetic Emeralds
          • Have lost 80%
            • Average Retail Price for a Standard Gem Chatham 1ct RD is 370.00
        • Cubic Zirconium
          • 1970’s 40pct equivalent to  147.06 adjusted for inflation 2015 today Wholesale
          • Better Quality CZ at wholesale about 3.00 pct
            • 98% deduction
              • Though there are some branded CZ’s that sell for 100pct today.
        • Synthetic Diamonds
          • Started out about advertise  they were 30% less than Natural
            • IGI reports
              • Problem comparison
              • Pedigree Problems
                • discounts vs top tier labs
                  • 21% Discount
                • only 14% compared to IGI naturals
                • Not as big of a difference
              • Not using Top Tier Reports
                • All over the internet lab opinions
              • Ask for GIA
          • What will they be worth 10, 20 or 40 years from now.
            • Well I don’t know but my guess is that you will be able to buy a synthetic diamond for 100-150 dollars in the next several decades.

If you have any questions you may call me at 803-792-1326.


Do you have a different opinion? Do you have any advice? Do you disagree? Let me know! I would love to hear from you!


J.  Christopher Guritz


Selling a diamond with a report that doesn’t match the most known standard. What must you do that you have NEVER done? Find out on latest Diamond Answer Man show with guest Cecilia Gardner CEO of the Jewelers Vigilance Committee.


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